When you are a mechanic with a small local shop, you rely mostly on referrals to get new customers. However, when your specialty lies under the hood and not in a marketing strategy meeting, it can be hard to...
Did you know that a Manta survey of 613 SMBs found that 73% didn’t think their Google AdWords campaigns brought any new business leads and according to one of Niel Patel's blog post 62% of Small Businesses Fail with Facebook...
Growing a catering business is no easy task. Finding catering jobs can be a huge challenge when most of your professional experience has been behind the stove. As the owner of a catering company you have to add business...
Selling is the best job in the world. No other job gives us the opportunity to truly connect with people and to plug into the pulse of businesses. Picture a sales world where you only meet with customers who want...
As a marketer, your job is to present your clients with unique opportunities to expand their brand recognition and increase their market share through digital marketing. Consistently coming up with new and innovative ways to help your clients can...
It's a fact: People would rather do business with people they know--or know of--than with strangers. When you're introduced to a prospect through a personal recommendation, that prospect has a vastly higher comfort level than, say, a buyer you...
Word of mouth referrals are among the most important ways that small businesses gain customers and make more money. And with the power of social media to connect people, word of mouth referrals have the potential to work at a...
A new study reveals that you don’t need a big company advertising budget to drive sales—face-to-face word of mouth among friends and family drive more purchases than any other purchase influence. It’s an insight of vital importance to every...
Choosing a childcare provider is one of the most important decisions a parent can make. There are so many factors that go into the choice from location to availability to values matching. However, no factor in this decision is...
According to HubSpot, 71% of consumers are more likely to make a purchase based on social media referrals. Not only are people spending their time on social media accounts, but it also suggests that they’ll do your “word-of-mouth” marketing...

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